Today we are going to start a process that will end in each of you creating a logo for a hypothetical business.1. Go to your folder on R:\Graphic Design\Logo (Research)\Your Name
2. Start by going into the Logo Design Process Article folder, and reading the article. Then create a document in that same folder explaining ten things you learned.
3. Then go into the 20 logos folder, and save a variety of 20 logos that you find on the internet. Pick some ones that you love, but not all have to be amazing.
4. By 2:20, You need to have written or typed and printed, a paragraph describing a hypothetical business you'd enjoy opening. Along with your paragraph, throw out some ideas of what you'd like to see in your companies logo (objects, colors, etc.)
5. At 2:25, I will hand out the paragraphs to random people. In the last 20 minutes, on a blank sheet of paper, sketch out 4 potential logo sketches. When finished, show me.
***New for Today***
6. Mr. Strusz will take you through 7 points of good logo design (adapted from LogoDesignLove)
- Keep it Simple
- Make it Relevant
- Incorporate Tradition
- Aim for Distinction
- Commit to Memory
- Think Small
- Focus on One Thing
7. Start working on your logo on the computer, you can scan your hand sketch if you want.
- Due Date: Thursday Feb 7
- Include with your final product, a description of your design
- Also include the thoughts of your "company owner"
- Students are encouraged to save multiple versions that the logo went through.
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